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Lili Zhao
Editor and Publishing Director of SL magazine

Lili graduated with first class honours in Financial & Business Economics from Royal Holloway, University of London following her first degree in Media studies in China. Upon graduating, she worked in the financial sector and was a trader with CMC Markets while studying for her Chartered Financial Analyst (CFA) qualification.

In 2007, she joined Shanghai Communications Ltd for its new publication SL magazine. It is the UK's first and only bilingual magazine devoted to promoting closer cultural and business exchange between China and the United Kingdom.

Lili holds the roles of editor in chief and publishing director at SL magazine. Her primary responsibilities are editorial, but she has always been very active in commercial affairs. She embarked on her first entrepreneurial adventure when she set up an advertising agency in Shanghai at the age of 18.

Lili is high on life. She is full of curiosity and contradictions, and perpetually searching for the meaning of life – as well as for more beautiful dresses.

Professional Services:

SL magazine is the UK's first and only bilingual magazine devoted to promoting closer cultural and business exchange between China and the United Kingdom. Its targeted audience is represented by the increasing number of people interested in Chinese business, lifestyle, and cultural affairs.

SL magazine is a 100+ page perfect-bound quarterly publication with a 15,000 multi-channel nationwide circulation and a readership of c.60,000. It is available at WHSmith, Borders, and many major independent retailers nationwide. It can also be discovered at Heathrow and Gatwick airports in the business and first-class lounges of Cathay Pacific, Singapore Airlines, Lufthansa, and Virgin Atlantic.

Live/Work Region:

Lili lives and works mostly in London and occasionally in Shanghai.


Comments (below) : (2) • Permalink
Updated on 30 October, 2008

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This profile has been viewed 430 times.
How come the link doesn't work?

Posted by  on  16/11/08  at  04:53 AM

Hi Jo - you mean the slmagazine.co.uk link? Works fine for me, although at this moment, it just seems to go to a holding page.

Posted by  on  16/11/08  at  08:01 PM

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